Launching a SaaS tool for influencer marketing
To brand and launch Koalifyed, an all-in-one platform for all things influencer marketing, KWT Global worked closely with the platform’s founders. Bold typography and color palettes were paired with raw, candid photography to create a brand as fun, real, and playful as the creators they feature.
While Stagwell Tech developed the SaaS platform, we designed the website, marketing materials, merch, social content and robust brand guidelines.
Excerpt from Brand Guidelines
Brand imagery was rooted in capturing real and authentic moments with creators who were the secret sauce to the platforms benefits. Our social strategy highlighted creators, demonstrated key product features and gave our audience guidance on how to make the most impactful influencer marketing.
